
Anders T. Peedu
Anders T. Peedu is a Swedish art director, graphic designer, and creative director, known primarily for his long and influential career at the advertising agency Forsman & Bodenfors. During his time there, he contributed to defining the visual identity of global brands such as Volvo, IKEA, and SK-II. He was a key figure behind world-renowned campaigns, including the celebrated "Epic Split" for Volvo Trucks, starring Jean-Claude Van Damme, and the award-winning "Marriage Market Takeover" for the cosmetics brand SK-II. His work has been honored with the industry's highest accolades, receiving numerous Grand Prix and Gold Lions at the Cannes Lions International Festival of Creativity, as well as prestigious awards such as the D&AD Pencils and the Clio Awards. His approach, which combines a strong conceptual idea with impeccable execution, has made him one of the most respected and awarded figures in contemporary advertising.
